We're taking on our first 2 to 3 books.This is our soft launch, made personally, start to finish, before we open this up more widely. Start yours →

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The I heart You Because hardcover book resting on linen

A book of the small things

Why do you heart?

Turn your memories into something you can give.

The Keepsake Edition, $149.

Start Your Book

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One photo. One reason. One page at a time.

What Others Are Saying

Alex

“She cried the second page.”

Alex, for his mom
Priya

“He read it twice before he said a word.”

Priya, for a retiring coworker

The Idea

There are thousands of ways to say I love you.
Most of them never use those words.

“People say I love you all the time, when they say, ‘take an umbrella, it's raining,’ or ‘hurry back,’ or even ‘watch out, you'll break your neck.’ There are hundreds of ways of wording it. You just have to listen for it, my dear.”

John Patrick, The Curious Savage

That's the idea I heart you because is built on. Not the grand gestures. The gas in your car before you had to ask. The hand held tight when a tire blew out on the freeway. The coffee made exactly the way you like it, without being asked.

What It Looks Like

Open book page: a man on a couch, reason reads you always listen to my stories no matter how long they are

For a partner

Open book page: a mother and daughter selfie, reason reads growing up you always put me in a good mood before school

For a parent

Open book page: a woman hugging her grandfather while holding Rupert the cat, reason reads you took care of Rupert when I went off to college

For a grandparent

How It Works

1. Write Your Reasons

Share the small things that mean the most.

2. Add Your Photos

Upload the pictures that tell your story together.

3. We Design the Book

We turn your words and photos into a clean, beautiful book.

4. Give Something Real

A keepsake they'll never forget.

Questions

Most books land around 25, one photo and one reason per page. Add as many moments as you have below. If you're short, we'll help you round it out before anything goes to print.

The form checks every photo the moment you add it. Anything too small to print well at 8x8 is rejected on the spot, so you can swap in a better copy before you submit rather than finding out after we've reviewed it.

Yes. Write it the way you'd actually say it. We tighten the wording so it reads well in print, but we never write the reason for you.

The Keepsake Edition is $149. Not here, though. We review your photos and reasons personally first, then send a secure payment link, usually within 24 hours.

Create Yours

We're producing a small, limited first batch. A full book is usually around 25 photos and 25 reasons, one pair per page.

Add each moment below. Submit when you're ready, and we'll follow up personally with a payment link once we've reviewed everything, usually within 24 hours.

Your Moments 1 of about 25 added
Stuck? A few prompts to jog your memory

The best reasons are ordinary, not a highlight reel. A specific moment beats a general quality every time.

  • A time they showed up without being asked.
  • Something small they do every day you'd actually miss.
  • A phrase or saying that's just theirs.
  • A time they noticed something about you no one else caught.
  • Something they do that only makes sense once you know them.
  • A moment they stayed calm when you weren't.
  • Something they've done the same way for years, without being asked to.
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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Add a photo
At least 1600px on the long edge, your original camera roll copy works best
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At least 1600px on the long edge, your original camera roll copy works best
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Add a photo
At least 1600px on the long edge, your original camera roll copy works best
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Add a photo
At least 1600px on the long edge, your original camera roll copy works best

No payment is taken here. We'll review your photos and reasons personally, then send a secure payment link before anything goes to print.

For all the little things you never thought anyone noticed.
I ♥ you because…

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Not ready yet?

Leave your email and we'll let you know when the next batch opens.

No spam. Just a note when we open the next batch.

Personally Reviewed

Every photo and reason checked by hand before anything goes to print.

Small, Limited Batches

We're taking on our first 2 to 3 books at a time, not mass producing.

Pay Only When Approved

We review everything first, then send a secure payment link. Nothing charged upfront.